PR (Public Relations)

PR (Public Ralations)

Do you want to attend a training course in order to establish mutual understanding, trust and sympathy in the surrounding community?


Training Program on Public Relations

Part 1

Modern world public relations (PR)

  • What does PR stand for, what is it?
  • Concept to PR, approaches towards it
  • General objectives of PR
  • History of PR
  • The importance of Public Relations:
  1. On the Employers part
  2. On the Employee's part
  • Benefits of PR
  • Factors that affect PR:
  1. Internal factors;
  2. External factors
  • Factors that shouldn’t be involved in PR

Free task

Part 2

PR and similar concepts

  • PR and Presentation
  • PR and Man
  • PR and Advertising
  • PR and Propaganda
  • PR and Lobby
  • PR and Social Responsibility
  • PR and Crisis
  1. The causes of the crisis;
  2. Stages of the Crisis;
  3. Crisis Management;
  4. Crisis Plan

Free task

Part 3
The activities of Public Relations

  • PR and Communication:
  1. Duration of Communication;
  2. Communication Forms;
  3. The cases which can be a problem for communication;
  4. Presentations;


  • PR and Press
  • Exhibition
  • Festivals and Celebrations
  • Meetings

Free task

Part 4
  How to start a PR activity

  • The events occurred in practice



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